Tom Kurzeka
Product Designer& Storyteller
Product Designer & Storyteller
Product Designer & Storyteller
Product Designer & Storyteller
scrolling is natural
I found design in my twenties.
Originally, I wanted to design book covers like these,

When I peruse a book store, I still take photos of covers that strike me.
But pragmatism prevailed.
In 2018, I was the first design hire at a startup called The Dyrt.
After my first year, a senior designer joined the team.
Together, we owned an end-to-end design process.

A smattering of artifacts from various sprints. We did a bit of everything, from research & ideation all the way through prototyping, testing, & QA.
We grew a team of two into a team of eight.

Fun times with video backgrounds!
That's me!
We established & evolved a design system in Figma.

A screengrab of various components. Dont' freak out, this is just a composite! The system had separate files for atoms, molecules, organisms, & documentation.
& we had some success,
The Dyrt app was ranked #1 in Camping in App & Play Stores.
Shipped subscription purchase experiences on web, iOS, & Android.
In 2020, subscription revenue exceeded annual goal.
Refined a cross-platform visual language in tune with our brand.
Here's a bit of my work,
Manager Portal
A redesign of a B2B inventory management system aimed at building The Dyrt's inventory of instantly bookable campgrounds.
Field Reports
Creating a pipeline for gathering better data about cell phone connectivity at campgrounds.
Trip Planner
A walkthrough of an end-to-end process, starting from a business problem to shipping a solution for our users.
Here's some other fun stuff,
PooPal Widget
I taught myself how to prototype in SwiftUI and created an iOS widget using no-code tools in this personal side project.
TheTomBlog
I designed and developed my own slice of the internet using Figma & Webflow.